The selection of frames available on zennioptical.com is so large that you will find it difficult to select one or may end up ordering more than one. They offer single vision lens, sunsensor (photochromic) lens, tinted sunglasses lens, bifocal lens and progressive lens. And all these at incredibly low prices. How does Zenni manage these low prices? Well it is simple, they sell only their own manufactured frames, from factory direct to customer. This kind of direct targeting eliminated middlemen and drastically cuts cost of advertising. So once these big ticket items are off the budget prices for end users can be kept low and affordable. And this secret Zenni Optical has learnt well.
Welcome! I originally started the blog to write about my weekend outings around Bangalore, India. But now I live in Texas, US and blog about a variety of subjects. You will find travelogues, reviews about technology, gadgets, software, books and movies. My reactions to news, my experiences at various cultural events in the area etc. Please feel free to leave your feedback and comments and do subscribe to my feeds.
Wednesday, July 09, 2008
Stylish Prescription Glasses at Low Prices
The selection of frames available on zennioptical.com is so large that you will find it difficult to select one or may end up ordering more than one. They offer single vision lens, sunsensor (photochromic) lens, tinted sunglasses lens, bifocal lens and progressive lens. And all these at incredibly low prices. How does Zenni manage these low prices? Well it is simple, they sell only their own manufactured frames, from factory direct to customer. This kind of direct targeting eliminated middlemen and drastically cuts cost of advertising. So once these big ticket items are off the budget prices for end users can be kept low and affordable. And this secret Zenni Optical has learnt well.
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