Since the time I immigrated to the United States I have come to understand that there are few things in the American way of life that make it financially hard. Home ownership, healthcare and finding adequate employment when you hit middle age.
In this post I am going to talk about healthcare with particular relevance to eye care. Health care services of any kind is expensive in this country. If one doesn't have good insurance coverage, it is nearly impossible to have any access to healthcare. The prohibitive costs make it better to be ill than in debt.
After couple of hundred years of unbridled capitalism in all sectors people are getting wary of these practices and there are entrepreneurs and enterprises which offer solutions.
One such company I know of is Zenni Optical. This is perhaps the only company that offers prescription eyeglasses for as little as $6.95. In this economy and era of rising prices how is it that this company has managed to continue to offer cost effective solutions to people? It has been possible because Zenni doesn't believe in the traditional business model. Their business is based on the internet and hence there is no middle men involved. They spend next to nothing for their advertising and thus there is no overhead.
All this translates to immense benefits to the consumer. That is why people who value time and money get their glasses done by Zenni.
Saturday, May 28, 2011
Affordable eyeglasses from Zenni!
Tuesday, August 17, 2010
Get affordable eye glasses at Zenni
In America everything related to health care is either atrociously expensive or available to a select few. This was the case with eyeglasses till Zenni Optical came along with their largest online showroom. One of the first things that Zenni revolutionized in the eyeglasses market is the pricing. By eliminating the middlemen Zenni began to offer affordable and good quality eyeglasses.
Their specialty area includes prescription eyeglasses. Many opticians check your eyes and tell you that you need corrective glasses but they advise you against ordering online. That is because they have their interests in mind and not yours, if you order at their preferred retailer than they will get the benefit of referrals. Now by ordering online you not only save money but also get the impeccable ZenniOptical quality.
It is not surprising that ZenniOptical has become the No. 1 online eyeglasses store. This has been possible because of their attention to detail and providing amazing quality in all the eyeglasses they make for their millions of clients.
Opticians are now trying to forcible prevent you from ordering online at Zenni by not providing you with your PD or Pupillary Distance. This is the distance between the pupils of your eyes, center to center, in mm. This is a vital bit of information needed by eyeglasses manufacturers to make the right glasses. By withholding this information opticians are trying to divert business away from online to their preferred stores.
I don't think this trend will last long because in the long run they will lose customers and earn bad reputation. While Zenni will become more popular as provider of high-quality eyeglasses at affordable prices.
Tuesday, December 09, 2008
Affordable High-Quality Prescription Glasses
One of the banes of life in the US is that if one doesn't have insurance for any health related issue, he is doomed. If one doesn't have vision insurance, buying prescription eyeglasses can make a hole in one's pocket. Vision insurance can be prohibitively expensive too.
But even in such scenario there are companies like Optical4less.com which sells eyeglasses for as little as US $15. These are not cheap plastic ones but high-quality glasses and made according to your prescription. I got to know of this site because I wanted to get a pair of eyeglasses for myself and was aghast at the exhorbitant prices in the stores. So I did a google search and found Optical4less and was overjoyed to see prescription glasses for just US $15. I would never go to a store again... at least not to buy eyeglasses.
In this downward spiralling economy what Optical4less offers is something that everyone would be thankful for. Of course traditional eyeglasses stores will not be happy to know about Optical4less, but then it is the consumer that matters. Consumers are served well and are happy with the high-quality prescription eye glasses with anti-reflective coating. Apart from prescription glasses, Optical4less also offers tinted sunglasses; bifocal reading glasses; progressive reading eyeglasses and photochromic sunglasses.
What impressed me the most about Optical4less is that their service is not limited to US, they are worldwide. One has to order more than 1 pair of eye glasses and Optical4less will ship it to any corner of the world absolutely free. Their inventory has some amazingly trenddy and stylish frames.
